Long, thick and even covered in glitter, whichever way you like them, lashes are a beauty trend that seem here to stay. But getting them on properly and achieving the look you want can be tricky.
PART ONE: NATURAL/SEXY LOOKING LASHES
Long, lush lashes create a finished look even worn with the most minimal makeup.
They make your eyes look bigger, brighter, and more youthful.
Method One: Lash Extensions
- A salon-only service, lash extensions can only be applied by a professional technician.
- The initial appointment can take up to two hours, but the touch-up appointments every three weeks take more than half as long.
Pros: They look completely natural and eliminate the need for mascara and eyeliner.
You wake up looking amazing.
Cons: They're expensive (in NYC, $200-$550, with touch-ups costing $75 to $200).
You can't rub your eyes, at all, and when they start to grow out they can look a little wonky.
Method Two: False Lashes
- False lashes are an instant way to add length, thickness, and drama to your lashes
- Strips create a full, dramatic look while individual clusters give a more natural effect (and are easier to apply yourself)
Pros: They're less expensive and less permanent than lash extensions, and you can do them yourself. Depending on the types of strips you buy, or how you apply individual lashes, you can create different effects.
Cons: We're not going to lie-they're a bit tricky to put on your own-especially strips, and sometimes the glue is tricky to get off.
Products shown: MAC glue on lashes, Ardell Lash Strips and Individual Lashes
Method Three: Lengthening/Curling Mascara
- Developments in both formulations and packaging have made mascaras more effective than ever at lengthening and curling lashes.
- Avon's Mega Effects new brush allows for 40% more product to be applied the lashes, while P&G has developed brushes that eradicate clumping (CoverGirl Clump Crusher) and add more curl (Dolce & Gabbana Passion Duo Eyes), while two-step fiber mascaras create intense length (Too Faced)
Pros: Quick and easy to apply
Cons: Mascara can be messy and waterproof options can be hard to remove
Products shown: Avon Mega Effects Mascara (shown being applied), CoverGirl Clump Crusher and Too Faced Better Than False Lashes
PART TWO: NOVELTY LASHES
For a special occasion or to go all-out with your lashes, there are ways to dress them up as you would your lids or lips.
Method One: Colorful Mascara
- Makeup artist Pat McGrath applied bright blue mascara on models lashes at Stella McCartney's Spring 2012 show, sparking a major trend both among the fashion world, magazine editorials and makeup brands
- Dior and M.A.C. immediately launched bright blue mascaras, brands like Chanel, Anastasia Beverly Hills, Bare Escentuals, and Yves Saint Laurent included colorful mascara in their summer 2013 and fall 2013 collections
Pros: Bright blue mascara brightens the whites of your eyes and makes you look more awake. They're easy to use and when you wear them, you don't need much other makeup
Cons: Sometimes the formulas aren't as opaque as you'd like
Products: Anastasia Beverly Hills colored mascaras (blue, pink, and purple).
Method Two: Bejeweled Lashes
- Adding a little sparkle to your lashes has become a trend both among celebrities (Anne Hathaway at the 2011 Oscars), fashion (Chanel's fall 2013 show), and retail (Barney's now sells 24 Karat Gold lashes, $295 and Diamond-studded lashes, $1,350, Ramy and E.L.F. both make glitter-flecked clear mascara)
Pros: If done in silver or gold, glittery lashes can make your eyes shine and twinkle in a very pretty, eye-catching way
Cons: Glitter can fall into your eye or obscure your vision when you blink. The bejeweled lashes are hard to find and the expensive ones don't last long (three-tofive wears).
Products: Kre-At Diamond Studded lashes and 24K lashes, ELF glitter mascara.