DETROIT (WJBK) -- We make a lot of great products in the U.S. Watches aren't normally on that list, but a company called Shinola is trying to change that by making their watches in Detroit, and they're hoping to revolutionize the industry.
"The idea of made in Detroit, watches made in Detroit, there was a lot of raised eyebrows," said Heath Carr.
Carr and his partners knew exactly what they were doing. They wanted to create a line of high quality products that showcased American innovation and talent.
"Detroit kept coming to the top of the list because of its history in manufacturing," Carr said.
However, the people of Detroit are the ones who really sealed the deal.
"We fell in love with the city. Everybody we ran into said how can I help? And that was a big part of our decision to be here," Carr explained.
Shinola is based inside Detroit's College for Creative Studies and employees about 20 people -- a number that is expected to more than double within the next few months.
The company sponsors CCS classes, brings in interns and has even hired students as designers.
"It's something where we can capture that local talent and keep it local," said Carr. "We'll have leather goods, journals, bicycles, watches."
Every item proudly representing the city that started it all.
"This is the place we want to be," said Carr.
Shinola's watches are scheduled to hit the market next spring and a limited number of bikes are available for purchase now.
Monday, May 20 2013 11:08 PM EDT2013-05-21 03:08:56 GMT
A small dog was taken from a woman's car on Sunday. Now a woman claims she wasn't trying to steal the dog. She was trying to save its life because it was locked in a car on a hot day.
A small dog was taken from a woman's car on Sunday. Now a woman claims she wasn't trying to steal the dog. She was trying to save its life because it was locked in a car on a hot day.
Thursday, May 16 2013 9:04 PM EDT2013-05-17 01:04:18 GMT
13 people were shot in Detroit in just 24 hours, five from one block, including a woman who was just hours away from a kidney transplant. She did not survive.
13 people were shot in Detroit in just 24 hours, five from one block, including a woman who was just hours away from a kidney transplant. She did not survive.
Thursday, May 16 2013 8:23 PM EDT2013-05-17 00:23:43 GMT
54-year-old Almeter Walls was set to have a transplant surgery on Thursday, but instead she is dead. We're told she was shot when a neighborhood argument ended in gunfire. The shooting also left four others wounded.
54-year-old Almeter Walls was set to have a transplant surgery on Thursday, but instead she is dead. We're told she was shot when a neighborhood argument ended in gunfire. The shooting also left four others wounded.
Tuesday, May 21 2013 3:43 PM EDT2013-05-21 19:43:35 GMT
Brian Woehlke and his family
All funds collected will be donated to the Westland Fire Fighters Charity's fund for the family of fallen firefighter Brian Woehlke, who passed away while battling a Westland fire on May 8.
All funds collected will be donated to the Westland Fire Fighters Charity's fund for the family of fallen firefighter Brian Woehlke, who passed away while battling a Westland fire on May 8.
Tuesday, May 21 2013 2:12 PM EDT2013-05-21 18:12:17 GMT
An attorney for a former Michigan Supreme Court justice says community service would be an appropriate sentence for a scandal that forced her out of office.
An attorney for a former Michigan Supreme Court justice says community service would be an appropriate sentence for a scandal that forced her out of office.
Tuesday, May 21 2013 12:01 PM EDT2013-05-21 16:01:58 GMT
The American Red Cross is working in a variety of ways and from several different areas of the country to help the victims of the tornadoes which struck in the nation's heartland.
The American Red Cross is working in a variety of ways and from several different areas of the country to help the victims of the tornadoes which struck in the nation's heartland.
Tuesday, May 21 2013 11:48 AM EDT2013-05-21 15:48:16 GMT
Weather Authority Ben Bailey says the humidity has dropped since earlier this morning but the risk of severe weather still exists Tuesday throughout southeast Michigan.
Weather Authority Ben Bailey says the humidity has dropped since earlier this morning but the risk of severe weather still exists Tuesday throughout southeast Michigan.
Tuesday, May 21 2013 11:31 AM EDT2013-05-21 15:31:20 GMT
As people struggle to pick up the pieces in the areas of Oklahoma ravaged by tornadoes, we've learned some relief will be coming from right here in Michigan.
As people struggle to pick up the pieces in the areas of Oklahoma ravaged by tornadoes, we've learned some relief will be coming from right here in Michigan.
